AquaSentinel — Smart Water Protection

aquasentinel

The Water Protection Network

aquasentinel

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The Billion-Dollar Problem

Water damage is no longer a rare event. It is one of the most frequent and costly forms of property loss. Yet the industry continues to manage water risk the same way it always has — after damage has already occurred.

The time to shift to prevention is now. Prevention is the cure.

Reactive, Not Preventative

Most properties respond only once visible damage appears. By that point, water has already spread into walls, floors, and structural elements — turning a minor issue into a major claim.

Time Drives Loss Severity

The longer a leak runs undetected, the greater the damage, disruption, and cost. Minutes and hours matter, yet most systems still rely on chance discovery.

Built Around Repair, Not Intervention

Insurers and property owners are forced into expensive remediation because detection and coordinated response are missing from the front end of the process.

The Solution

Prevention Is the Shift

Water protection has historically started after damage occurs.

Aqua Sentinel starts before it begins.

The future of water protection is not better-managed repairs. It is stopping damage before it happens.

When a leak is detected, the Aqua Sentinel platform activates a coordinated response. Certified plumbers and specialist teams are notified in real time and dispatched through the network via the app.

One detection layer. One intelligence platform. Many local responders.
Centralised intelligence with a distributed response model. Activation without reliance on manual discovery.

How It Works

Aqua Sentinel uses simple water-leak sensors to detect abnormal water flow or pooling at the moment it occurs. The sensor's role is singular and deliberate: early detection and alerting.

The real product begins once an alert is triggered.

When a leak is detected, the Aqua Sentinel platform activates a coordinated response. Certified plumbers and your team — specialising in emergency water-loss mitigation — are notified in real time and dispatched through the network via the app.

The system operates like a monitored fire-alarm service, but for water damage. One detection layer. One intelligence platform. Many local responders.

Works With What You Already Own

No proprietary hub. No lock-in. No new ecosystem to learn.

Aqua Sentinel rides on the smart-home hardware households already have. Every iPhone customer is a potential customer — the only requirement for our hub-based sensors is one always-on device acting as a Thread border router or Zigbee bridge.

🎵

HomePod mini

Thread border router · A$149

📺

Apple TV 4K

2nd gen & newer · already in millions of homes

📦

IKEA Dirigera

Zigbee bridge to Apple Home · A$99

🔊

Amazon Echo

4th gen & newer · Thread built in

Already have one?

You're ready in 2 minutes.

Pair the sensor in Apple Home or your manufacturer's app — it appears in Aqua Sentinel within seconds.

Don't have one?

Cheapest entry: A$99.

The in-app compatibility step detects this and guides the purchase — a future affiliate revenue lane.

Prefer no hub?

Wi-Fi sensors work standalone.

Tuya-compatible sensors pair directly to the router — no hub, no ecosystem dependency.

Insurer Reporting · The Intelligence Layer

Curated intelligence built around your portfolio. Every detection we contain is a claim you didn't pay — every report puts that intelligence into the hands of underwriting, claims and retention. The kind of portfolio command no insurer's own data infrastructure can produce.

Tier 01 · Pilot

Initial Report

Free / one-off

A pilot we run together. Sensors deployed across a sample of your insured properties, every detection captured, every metric walked through with your team — so the higher tiers are evidence-based, not theoretical.

✓ Joint pilot scope & sensor placement
✓ Detection events recorded across the pilot
✓ Claim-avoidance estimate for your portfolio
✓ Walk-through of higher-tier outputs

Tier 02 · Operational

Basic

$2.5k / mo

Monthly portfolio summary suitable for an ops team or claims manager.

✓ Monthly portfolio summary PDF
✓ Weekly customer roster · CSV into your CRM
✓ Monitored property count & coverage
✓ Detection events & resolution rate
✓ Battery / device-health snapshot
✓ Top 10 incidents by severity

Tier 03 · Tactical

Better

$8k / mo

Weekly delivery + per-incident drill-downs for claims and operations.

✓ Weekly portfolio report
✓ Customer roster · weekly CSV + churn-risk flags
✓ Per-incident drill-down · timing, response, evidence pack
✓ Geographic risk heat-maps
✓ Trade dispatch performance & cost-per-event
✓ Quarterly trend analysis
✓ 24-hour on-site event reports for serious incidents

Most value

Tier 04 · Strategic

Premium

$25k / mo

Underwriting-grade intelligence. Daily delivery. The data that moves loss ratios and premium pricing.

✓ Daily portfolio brief
✓ Customer roster · daily CSV + per-customer risk score
✓ Predictive risk score per insured property (12-month claim probability)
✓ Claim-avoidance dollar value · what we saved this period
✓ Cohort comparison · monitored vs unmonitored loss ratios
✓ Premium-pricing recommendations per property
✓ Quarterly executive briefing call

Tier 05 · Bespoke
CustomPOA

                        Reports built around your underwriting model, claims platform, or actuarial workflow. CRM hooks, bespoke segmentations, custom KPIs, scheduled deep-dives, integration into your data lake. Engaged via a scoped statement of work.
                        Examples · Bespoke fraud-pattern feeds · Reinsurer-grade peril correlation · Underwriter-facing real-time scoring API (still report-shaped, never live console)
Engagement model
SOW + retainer

Customer Roster

Every tier from Basic up includes a scheduled customer roster export — signed CSV of every insured on the program: contact details, addresses, sensor counts, install date, last detection event, churn-risk flags. Delivered to your team or pulled from a single-use download link. We feed your CRM. We don't replace it.

The Edge

Predictive risk scoring. Claim-avoidance accounting. Cohort loss-ratio comparisons. Premium-pricing recommendations grounded in real-world detection telemetry. The intelligence that turns underwriting from reactive to predictive — and turns retention into a renewal incentive your competitors can't match.

Simple, Transparent Pricing

No lock-in contracts. Hardware yours to keep.

Hardware

$49

one-time

✓ Zigbee leak sensor
✓ 2-year battery life
✓ 5-minute self-install

Enterprise

$8/mo

per sensor, billed to insurer

✓ Real-time monitoring
✓ Tradie dispatch network
✓ Insurance integration

Direct

$12/mo

per household

✓ Everything in Enterprise
✓ Priority dispatch
✓ Smart valve control

Insurance partners: revenue share model available. Reduce claims by up to 90% — the sensor pays for itself.

How We Partner With You

Four simple lines, designed so you always know what you're paying for and what you're getting back. Built for a partnership that scales with you, not a contract that surprises you.

01

The Hardware

Yours, at wholesale

Sensors are yours to deploy however you choose — bundled into new policies, gifted to high-value customers, or sold direct. Wholesale pricing protects your margin; volume pricing rewards scale.

02

Getting Set Up

A single onboarding

We tailor the platform to your brand, your dispatch rules, your escalation paths, and the CRM you already run. One investment, paid once, and your customers never know the engine isn't yours.

03

Active Protection

Per sensor, monthly

Round-the-clock monitoring, instant dispatch, the in-app coordination thread, app updates, evidence storage. A predictable per-sensor rate that scales gracefully as your fleet grows — no step-changes, no surprises.

04

Ongoing Partnership

A team behind yours

A named partnership lead, monthly reporting walk-throughs, escalation support when it matters, and continuous network management of the licensed plumbers attending your insureds. Your team has a phone to pick up.

The first three months are on us. We bundle managed-service support into your launch period — sensor placement, customer comms, escalation drills, and weekly check-ins — so by the time your team takes the wheel, the platform is already humming. "Tell us what you need. We'll build it around you."

The Response Process

From detection to resolution — a coordinated, end-to-end response pipeline powered by real-time AI

Step 1 — Setup

Property & Emergency Preparedness

Before a single drop — your property is mapped, your network is ready, and your payment method is on file.

◎ GPS auto-locate — property address, coordinates, and suburb auto-filled from your phone's location

◎ Mains water tap — photo & description shared with plumbers and neighbours so they can shut off water fast

◎ Stripe payment method — card or Apple Pay saved via SetupIntent, required before plumber dispatch can be authorised

◎ SMS alert number — verified mobile used for emergency SMS notifications via AWS SNS

One-time setup — 2 minutes

Step 2 — Network

Build Your Response Network

A live trade directory and emergency contact list — everyone who needs to know, ready before anything happens.

◎ Trade directory — 50+ plumbers & electricians near you, rated, licensed, with live availability and distance from your property

◎ Plumber Network — selected certified plumbers auto-notified on leak detection, dispatched based on proximity & rating

◎ Neighbours — added contacts receive SMS during emergencies: "Can you check the sensor area for water?"

◎ Building manager — for apartments & high-rises, notified to shut off water at the mains or riser

Browse & add — 1 minute

Step 3 — Monitoring

24/7 Sensor Monitoring

WiFi, Zigbee, and HomeKit sensors report continuously — battery, signal, and water status in real time.

◎ Live device dashboard — 4/7 sensors online, battery at 100%, KLIPPBOK + WiFi + Tuya sensors all reporting

◎ MQTT push (free & instant) — Tuya SDK fires dpsUpdate delegate the moment water is detected, no polling delay

◎ HomeKit integration — IKEA KLIPPBOK leak sensors monitored via Apple Home framework alongside Tuya devices

◎ AI enrichment — motion & temperature telemetry: "No motion for 14 days — homeowner may be away" / "3°C — freeze risk"

Always on — sub-second MQTT push

Step 4 — Detection & Dispatch

Leak Detected — AI Takes Over

The moment water hits the sensor, a timed escalation begins — and everyone is notified simultaneously.

◎ T+0s — Sensor triggers "alarm" DP value via MQTT push

◎ T+1s — Status escalates to AMBER — possible leak, monitoring

◎ T+3s — Status escalates to CRITICAL — confirmed leak, POST to AWS backend

◎ T+3s — Alert-processor Lambda: creates alert, dispatch record, emergency group chat & AI summary

◎ T+4s — Notification-dispatch Lambda: SMS via AWS SNS to all contacts — owner, neighbours, plumber

◎ T+4s — Nearest plumber auto-dispatched — Stripe payment pre-authorised for callout fee

Sensor to SMS — under 5 seconds

Step 5 — Live Response

Make Safe & Attend

Real-time group chat between AI, plumber, homeowner, and neighbours — every action timestamped and logged.

◎ AquaSentinel AI — "URGENT: KLIPPBOK water leak sensor at My Home. Severity 7/10. Plumber dispatched. Contacts notified."

◎ Plumber dispatched — "Stephen Smith dispatched — 7.9km away, ETA ~16 min"

◎ Plumber accepts — "Accepted. 16 min away — heading over now."

◎ On-site updates — "Locating mains tap now" → "Mains shut off — confirmed" → Water mains turned OFF

◎ Damage assessment — "Water contained. Minor water near sensor, no structural damage. Recommend keeping mains off."

◎ Backup dispatch — second plumber (Scott Smith, 8.8km, ETA ~18 min) auto-dispatched as redundancy

Detection to mains off — under 20 minutes

Step 6 — Resolution

Insurance Intelligence & Claim Activation

Every message, timestamp, and action is packaged into a complete incident report — ready for your insurer.

◎ Incident timeline — full chat transcript with timestamps: detection, dispatch, arrival, shutoff, assessment

◎ AI-generated summary — severity score, response time, actions taken, damage assessment, plumber credentials

◎ Stripe payment receipt — callout fee processed, itemised invoice for plumber attendance

◎ Claim-ready package — report delivered to insurer with photos, timeline, and professional assessment

Full loop — detection to claim in under 30 minutes

30

minutes or less

Detection → Resolution

Fully automated. AI-coordinated. Insurance-ready.

Leadership Team

MS

Michael Selletoo

Chairman

30+ years plumbing industry. Founder of Prize Plumbing. Deep insurance and trade network relationships.

BT

Brad Thompson

CEO

Construction and project management. HH Build director. Operations, partnerships, and go-to-market strategy.

CM

Christopher Marinelli

CTO

Full-stack IoT architecture. Built the entire platform, dashboard, and sensor network from scratch.

Traction

Where we are right now

50

Pilot Sensors

3

Regions (QLD, NSW, WA)

LIVE

Platform & Dashboard

Q1 '26

Partner Onboarding

Real sensors. Real data. Real platform. We're not pitching a concept — we're demonstrating a working system.

Media & Awareness

Building brand awareness and trust through targeted digital channels

LinkedIn

Product announcements and partnership milestones. Positioning Aqua Sentinel as the new standard in water protection.

Instagram

Visual storytelling for homeowners. Product lifestyle, before/after prevention stories, install tutorials.

YouTube

Installation guides, real success stories, customer testimonials, and prevention case studies.

Facebook

Community building, customer support, seasonal prevention tips, and positive reviews.

Who Benefits

Aqua Sentinel creates measurable value for property owners and the insurance industry

Property Owners

Early detection before visible damage occurs
Coordinated professional response — no scrambling for a plumber
24/7 monitoring, including when away or on holiday
Reduced damage severity and disruption to daily life
Potential insurance premium reductions for proactive protection

Get in Touch

Insurers

Shift from reactive claims to proactive loss prevention
Reduced claim severity through faster intervention times
Real-time incident data and automated documentation
Policyholder retention through value-added prevention services
Data-driven insights feeding back into risk assessment and pricing

Discuss Partnership

General enquiries: hello@aquasentinel.pro

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